Yes! The blog theme matters a lot. What makes the theme good?
- Readable content
- Easy to navigate (breadcrumb & menu)
- Well structured (page sections)
- Lightweight (no useless code/content)
- Good looking (beautiful design)
What will be improved?
- User experience (UX)
- Page load time (speed)
- Decrease bounce rate
- Increase engagement & session time
- Reach the mind (by content) and heart (by design) of your visitor. So the visitor will follow you, click thd call-to-action, read more blog posts on your website,.. and so on
See you later in the next valuable information in brief on the new blog!